Central CA Regional Workshop
"Key Messages in a Changing Media Environment"
Wednesday June 20, 2012 - 10am to 3pm
San Luis Obispo City Hall
Council Chambers
990 Palm Street, San Luis Obispo, CA. 93401
(2 garages for parking on Palm near Morro, first hour free and .75 each hour after)
Qualifies for PIO Credit - Strategic Communications
Lunch is on your own (options will be sent with registration confirmation)
View workshop flyer here
Register by Friday, June 8, 2012 Register here.
$50 for CAPIO Members $65 for CAPIO Non-Members
For more information contact Anne McGrath at mcgrath@ci.monterey.ca.us
Presenters
Scott Summerfield, Strategist, SAE Communications
Sheri Benninghoven, President, SAE Communications
Learn how to develop and deliver key messages.
Workshop Overview:
- Creating Key Messages
- Delivering Key Messages
- Controlling Interviews
- Your Rights & Responsibilities in an Interview
This workshop is for public agency executives, directors, managers and communicators.
Directions and additional information will be provided with registration confirmation.


